From wanting to grow to nearly running at full capacity
How Campus Training, an Ofsted ‘Good’ rated apprenticeship provider for the Early Years and Education sector, turned a need for a cohesive marketing plan into a redesigned website, growing social media reach and its first cohort of Adult Learner Loan students.
A new site launched alongside targeted SEO improvements
First cohort secured through the new Adult Learner Loan facility
Now preparing to scale by growing the team and refining processes
“The entire process has been wonderfully supportive.” Jo Bridger, Campus Training Limited
More than 20 years of training the people who shape young lives
Campus Training is an independent training provider specialising in apprenticeships and qualifications for the Early Years and Education sector. Established for over 20 years, the organisation achieved an Ofsted ‘Good’ rating in 2024, delivering everything from Level 2 Early Years Practitioner through to Level 5 Specialist Teaching Assistant apprenticeships.
With genuine ambitions to grow, the team knew they needed a more cohesive marketing plan, and support to bring their social media profiles and website up to the same standard as the training they deliver.
“The entire process has been wonderfully supportive, from our initial meeting with Sam to the time spent with Emma. It’s been fantastic to work with people who are happy to share their expertise and provide practical, easy to implement steps that have enabled us to develop marketing tools that will support our next stage of growth, thank you.”
Jo Bridger, Campus Training LimitedTwenty years of trusted training, with marketing that hadn’t kept pace
Campus Training had built a genuinely strong reputation over more than two decades, reinforced by an Ofsted ‘Good’ rating in 2024, and a clear ambition to keep growing. What was missing was a cohesive plan to bring that story to the right people.
The website and social media profiles needed work to properly reflect the quality of what Campus Training does, and the team wanted a clearer route to reaching school governors, prospective learners and the wider Early Years sector.
A cohesive marketing strategy, a stronger online presence, and a route to new funding
Through the Big Ambitions programme, Campus Training received tailored support across marketing strategy, digital presence and funding routes, designed to work together rather than as separate projects.
A cohesive marketing strategy
Guidance on developing a strategy to generate enquiries, including a targeted approach to connecting with school governors via LinkedIn.
A stronger digital presence
Enhancements to the LinkedIn page and Google Business profile, alongside support to improve website SEO and online visibility.
A route to new funding and learners
Practical assistance applying for the Advanced Learner Loan facility, plus an action plan to promote the Level 5 apprenticeship to schools Campus Training has worked with before.
A cohesive plan turns a good reputation into steady growth.
Digital Islands helps independent businesses bring their marketing, website and social media together into one clear plan for growth.
A redesigned website, a growing audience, and the first Adult Learner Loan cohort
Campus Training successfully launched a redesigned website, boosted its visibility through targeted SEO improvements, and significantly grew its social media engagement across LinkedIn, Instagram and Facebook. Along the way, the team secured an Adult Learner Loan facility, enrolling its first four learners, and connected with new stakeholders through LinkedIn.
These developments have contributed to steady growth in learner recruitment and visibility across the sector. Now nearing operational capacity, Campus Training is preparing to scale further by expanding the team, refining internal processes, and continuing to build brand awareness.
A stronger digital front door
A redesigned website and improved SEO, helping more of the right people find Campus Training online.
Growing engagement
Significant growth in reach and engagement across LinkedIn, Instagram and Facebook.
New learners, new funding route
An Adult Learner Loan facility secured, with the first cohort of four learners already enrolled.
Could your business benefit from a more cohesive marketing plan?
Digital Islands helps independent businesses bring their marketing, website and social media together into one clear plan. Book a call if you are ready to talk, or join the waiting list for launch updates.