From unsure on Instagram to building a therapy academy with students around the world
How Marek, founder of Sukshma Marma Therapy, went from feeling hesitant about social media to posting with confidence, doubling his mailing list and launching the Marma Therapy Academy, now training students from Oregon, Spain and beyond.
From a modest list to one that has grown significantly in size
The Marma Therapy Academy now trains students from Oregon, Spain and locally
Regular content across Instagram, LinkedIn and Facebook, scheduled with Buffer
“It’s growing locally, nationally and globally.” Marek, Founder, Sukshma Marma Therapy
A light-touch therapy with the potential to reach people everywhere
Sukshma Marma Therapy provides a light-touch massage therapy that anyone can use to support their health and wellbeing, delivered by trained therapists, or through the Marmas of the Moon self-treatment programme, available worldwide.
Marek joined the Big Ambitions programme already grateful for any input that could help him grow, and was particularly keen to find practical ways to promote the Marmas of the Moon programme to a wider audience.
“Thank you! It was great to receive practical / technical advice on social media, especially Instagram, as well as helpful suggestions for the development of the business, which is growing locally, nationally and globally.”
Marek, Founder, Sukshma Marma TherapyA business built on word of mouth, with no clear plan for reaching people online
Marek had a genuine, valuable offer in Sukshma Marma Therapy and the Marmas of the Moon self-treatment programme, but lacked the confidence and know-how to bring it to a wider audience through social media.
Hashtags, post types, what to share and how often felt like guesswork. Without a clear approach, it was difficult to know whether the time spent online was actually helping the business grow.
Hands-on training and a clear plan across Instagram, LinkedIn and Facebook
Marek needed to build genuine confidence with social media, not just theory, but hands-on practice in setting up posts, choosing the right hashtags and finding a rhythm that felt natural to him.
Hands-on social media training
Practical, technical support across Instagram, LinkedIn and Facebook, including how to set up and post effectively, with a focus on re-posting reels.
A wider marketing toolkit
Tactical ideas around partnerships, public speaking and email marketing: practical ways to grow the mailing list and reach new audiences.
Confidence to put it into practice
Marek was hands-on throughout the programme and has gone on to successfully implement all of the advice given.
A clear plan for social media can change how people find you.
Digital Islands helps independent business owners build the confidence, content and systems they need to grow online.
From quiet beginnings to a growing global presence
Marek now posts regularly to raise awareness of Sukshma Marma Therapy and its health benefits, using Buffer.com to plan and schedule content across Instagram, Facebook and LinkedIn. His mailing list has doubled, and he is attending more in-person networking groups and giving talks that are attracting new local clients.
Perhaps the biggest leap has been the founding of the Marma Therapy Academy, now offering Marma Therapist training courses to students from Oregon, Spain and locally, and bringing in more enquiries and bookings for treatments, training and workshops than ever before.
Regular, confident posting
A consistent presence across Instagram, LinkedIn and Facebook, planned and scheduled with Buffer.com.
A doubled mailing list
More people staying connected and engaged with Sukshma Marma Therapy than before.
The Marma Therapy Academy
A new training arm of the business, with students joining from Oregon, Spain and the local community.
Could your business benefit from a clearer social media presence?
Digital Islands helps independent businesses build confidence online, grow their audience and turn that growth into bookings. Book a call if you are ready to talk, or join the waiting list for launch updates.